Toblerone recently went through a packaging redesign, but it didn’t resonate with me, so I decided to reimagine it with my own concept. In my redesign, I 3D modeled a unique Toblerone bar where each individual piece of chocolate is wrapped separately, allowing them to be assembled together like building blocks. When all the pieces are combined, they form the Matterhorn, paying homage to Toblerone’s iconic shape and Swiss heritage. The packaging incorporates a bold, stylized Toblerone logo along one side, with a textured, mountain-inspired graphic wrapping around the other, enhancing the visual connection to the Swiss Alps.
